Your Copywriter
Meet Alex
and Harry
Alex writes your copy so your people feel seen before they’re ever asked to buy. Emails, sales pages, social, ads, video, web, all in your voice, built to connect first and convert always.
Chat with Alex
Ask Alex anything. See what it’s like to work with a Connect-First AI Copywriter.
Trained on 14 years of Connect-First marketing, Alex guides you from stuck to your next step.
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Work with Alex and the rest of the team when you start your 7-Day Free trial.
The role that puts your strategy on the page.
Most copywriting tools give you words. Your Copywriter gives you words built on a methodology... leading with recognition, working with the three stories of Connect-First, in your voice. Every piece is written against the strategy your CMO set and the brand your Creative Director established.
What Your Copywriter Does
The work, handled.
Writes across every channel
Emails, sales pages, social posts, LinkedIn carousels, ads, video scripts, web copy, lead magnets... every format a growing business needs.
Leads with recognition, always
Every piece opens with the reader’s experience, not the offer. Connect-First is the standard for every output, not a request you have to make each time.
Holds your voice on the page
Pulls from the voice and tone in your messaging guide so every piece sounds like you, not like a generic AI draft.
Routes work to the next expert
Hands finished copy to your Graphic Designer for visual treatment, or to your Head of Visibility for outreach copy.
How It Works
From your input to publish-ready work.
Tell your Copywriter what you need
Email, sales page, ad hook, social post, video script... name the format and the topic.
Your Copywriter writes against your strategy and voice
Pulls from your messaging guide for voice, your CMO’s strategy for direction, and your Creative Director’s brand guide for style.
You get publish-ready copy
Returned in your voice, leading with recognition, ready for your Graphic Designer to turn into post-ready visuals.
Built on Connect-First
Connect-First, applied to every piece.
Connect-First copywriting leads with genuine recognition before any offer or ask. Your Copywriter writes every piece that way, using the three-story framework as the structural spine: the reader’s story first, your brand story second, the transformation story third. This is not Connect-First when you remember to ask for it... it is the standard underneath every output.
What You Get
Deliverables from Your Copywriter.
- Welcome email sequences and nurture flows
- Sales pages and landing pages
- LinkedIn posts and carousel scripts
- Instagram captions and ad copy
- Video scripts (long-form, VSL, webinar)
- Newsletter content and blog posts
- Web copy and lead magnet content
The Tools In Play
What Your Copywriter works with.
One Team
How Your Copywriter works with the rest of your team.
Receives work from
Hands work to
FAQ
Questions about Your Copywriter.
How do I make sure the copy actually sounds like me?
Your Copywriter pulls from the voice you defined in your messaging guide. The more specific you are in the guide... your phrases, your rhythm, what you do and do not say... the more it sounds like you. The first few pieces are also where you fine-tune the guide.
What kinds of copy can it write?
Every format a growing business needs. Welcome sequences, sales pages, LinkedIn posts, carousels, Instagram captions, ad copy, video scripts, newsletters, web copy, lead magnets. The full range.
Does it write better than I can?
It writes faster than you can, with consistent application of the method. Whether it writes better depends on the topic and how well your guide is trained. The strongest workflow is your Copywriter drafts, you edit. Your judgment plus the team’s volume.
“The Messaging Lab is so different from what's out there. You learn to connect with people in a real, authentic way that increases conversions, and it feels good. This is pure gold.”
Jessica Walman, Trustpilot
Put Your Copywriter to Work
Get the writing done. In your voice.
Seven days free. Every email, page, post, and script... written Connect-First.